The global automotive industry is undergoing a profound transformation, and electric mobility has become the centerpiece of this change. Among the companies leading this revolution is Ultraviolette Automotive, a startup based in Bengaluru, India, that has quickly gained recognition for its futuristic approach to electric motorcycles. Founded in 2016, Ultraviolette has positioned itself as a pioneer in combining performance, design, and sustainability, offering products that challenge traditional perceptions of electric two-wheelers. By 2026, the company has become a symbol of how innovation and technology can reshape urban mobility.
The vision behind Ultraviolette
Ultraviolette Automotive was created with the vision of redefining the motorcycle experience through electric power. The founders, Narayan Subramaniam and Niraj Rajmohan, believed that electric vehicles should not only be environmentally friendly but also exciting, stylish, and performance-driven. Their mission was to build motorcycles that appeal to enthusiasts while also addressing the urgent need for sustainable transportation. This philosophy has guided the company’s journey and continues to influence its product development strategy.
The flagship model: Ultraviolette F77
The F77 is the flagship motorcycle of Ultraviolette Automotive and represents the company’s commitment to performance and innovation. Launched initially in 2019 and refined over the years, the F77 has become one of the most advanced electric motorcycles in India. It features a sleek, aerodynamic design, advanced battery technology, and impressive acceleration that rivals traditional petrol-powered bikes. With a top speed exceeding 140 km/h and a range of up to 300 km on a single charge, the F77 demonstrates that electric motorcycles can deliver both thrill and practicality.
Battery technology and charging solutions
One of the key strengths of Ultraviolette Automotive lies in its battery technology. The company has developed modular battery packs that can be easily swapped, allowing riders to extend their range without waiting for long charging times. This innovation addresses one of the biggest challenges in electric mobility: convenience. In addition, Ultraviolette has invested in fast-charging infrastructure, enabling riders to recharge their motorcycles quickly and efficiently. By focusing on battery innovation, the company ensures that its products remain competitive and user-friendly.
Design and performance
Ultraviolette motorcycles are not just about sustainability; they are designed to deliver an exhilarating riding experience. The F77, for example, incorporates advanced electronics, including ride modes, regenerative braking, and connected features that allow riders to monitor performance through a mobile app. The design philosophy emphasizes sharp lines, futuristic aesthetics, and ergonomics that appeal to younger riders. Performance is central to the brand identity, and Ultraviolette has consistently highlighted that electric motorcycles can be as exciting, if not more, than their petrol counterparts.
Market expansion and global ambitions
Initially focused on the Indian market, Ultraviolette Automotive has gradually expanded its ambitions to include global markets. By 2026, the company has announced plans to enter regions such as Europe and Southeast Asia, where demand for electric two-wheelers is growing rapidly. The expansion strategy is supported by partnerships with investors and technology companies that share the vision of sustainable mobility. Ultraviolette aims to position itself as a global brand, showcasing Indian innovation on the international stage.
Sustainability and environmental impact
At the core of Ultraviolette’s mission is sustainability. Electric motorcycles significantly reduce carbon emissions compared to traditional vehicles, and the company emphasizes this advantage in its branding. By promoting clean energy and reducing dependence on fossil fuels, Ultraviolette contributes to broader environmental goals. The company also focuses on responsible manufacturing practices, ensuring that its operations align with sustainability principles. For riders, choosing an Ultraviolette motorcycle is not only about performance but also about making a conscious choice for the planet.
Challenges and competition
Despite its success, Ultraviolette Automotive faces challenges in a competitive and evolving market. The electric vehicle sector is crowded with startups and established players, each vying for consumer attention. Infrastructure remains a hurdle, as charging networks need to expand to support widespread adoption. Additionally, consumer perceptions about electric motorcycles still require transformation, as many riders remain skeptical about range and reliability. Ultraviolette addresses these challenges through continuous innovation, marketing campaigns, and collaborations with industry stakeholders.
The role of technology and connectivity
Technology plays a crucial role in Ultraviolette’s products. The F77 is equipped with advanced connectivity features that allow riders to track battery status, performance metrics, and navigation through a dedicated app. Over-the-air updates ensure that motorcycles remain up to date with the latest software enhancements. This integration of digital technology with mobility reflects the company’s forward-thinking approach and appeals to a generation of riders who value connectivity as much as performance.
Future outlook
Looking ahead, Ultraviolette Automotive is poised to play a significant role in shaping the future of electric mobility. The company plans to expand its product portfolio, introducing new models that cater to different segments of riders. Research and development continue to focus on improving battery efficiency, enhancing performance, and integrating smart features. With growing global awareness about sustainability and increasing government support for electric vehicles, Ultraviolette is well-positioned to thrive in the coming years.
Conclusion
Ultraviolette Automotive represents a new era in the motorcycle industry, where sustainability and performance coexist seamlessly. By combining cutting-edge technology, innovative design, and a commitment to environmental responsibility, the company has redefined what electric motorcycles can achieve. The F77 stands as a testament to this vision, offering riders a thrilling yet sustainable alternative to traditional bikes. As Ultraviolette expands its reach and continues to innovate, it embodies the spirit of progress and demonstrates how startups can lead the way in transforming global mobility.